SwiftIQ Awarded 2016 Vendor of the Year by RaceTrac

By Lea El Hage • April 26, 2017

Atlanta - 4/26/2017

SwiftIQ, the leading retail insights and measurement platform powered by highly granular basket-level data, was named a 2016 Top Dog Vendor of the Year by RaceTrac, one of the leading convenience store chains in the U.S.


“We are very happy to earn this award and look forward to developing our partnership with RaceTrac to help them use basket insights to drive revenue through optimal foodservice bundles and improved category management.”, said Jason Lobel, CEO and Co-Founder of SwiftIQ. “As we continue our journey towards helping retailers and their vendors achieve growth, we are committed to facilitate and empower their collaboration, and help them harness the power of basket-level data at its finest”.


About SwiftIQ

SwiftIQ is the only retail insights, activation and measurement platform enabling retailers and their vendors to generate growth to collaborate and automate decisions from highly granular basket-level insights. SwiftIQ uses high scale on-demand processing and artificial intelligence to convert billions of records of retail transactions into prescriptive and predictive analytics to optimize store-level execution, such as category management initiatives, promotions, customer experiences, merchandising actions, and pricing strategies. SwiftIQ analyzes over $85 billion POS data serving large retailers and CPG manufacturers.

SwiftIQ, named a 2016 Gartner Cool Vendor for CPGs, has also been recognized by McKinsey & Company, Forrester, Forbes, NACS and Progressive Grocer for its achievements.

About RaceTrac

Headquartered in Atlanta, Georgia, third-generation led, family-owned RaceTrac has been serving guests since 1934 and now operates more than 450 convenience store locations in Georgia, Florida, Louisiana and Texas. While operating under its mission of making people’s lives simpler and more enjoyable, many RaceTrac stores feature Swirl World frozen desserts, an expanded coffee bar, seating areas and free Wi-Fi. The company has been named a top workplace across the four states in which it operates, and has been recognized on Forbes list of largest private companies every year since 1998. In 2014, RaceTrac CEO Allison Moran was recognized by Convenience Store News as a “Woman of the Year" and Convenience Store Decisions named RaceTrac as its “Chain of the Year.” For more information, visit RaceTrac on Facebook, Twitter, Instagram, Web and LinkedIn.