Our Vision

Making Retail Smarter

SwiftIQ was designed to connect data and enable insights across the retail ecosystem from supply chain to store to customer experiences, providing retailers and their partners alike with a system of intelligence to enhance customer experiences while in the store, and execute more profitably. the retail industry is undergoing a set of unprecedented changes, creating significant complexities for operators, suppliers and distributors across channels, formats, SKU explosion, center store such as:

  1. Channel: Retailers want to deliver to their customers the most compelling shopping experiences to engage them at every point of purchase: in-store, eCommerce, Click-and- Collect, home delivery, mobile-order. Most fast-moving consumer goods retailers generate over 90% of their sales in-store*. What would a successful omnichannel strategy be to win at retail?
  2. Format: Consumers are more connected, more informed, and more demanding. They have more choice than ever on Amazon, non-conventional brick-and-mortar retailers, in grocery, convenience, discounts, and drug chains, and can have fresh meals even delivered to their doorsteps with a few taps. How could retailers and brands deliver a seamless, convenient, and personalized shopping experience?
  3. SKU Explosion: Retail growth is happening from new emerging brands. How do retailers choose which items to stock while continuing to manage profitability? How much shelf space should be allocated to emerging trends like craft beer and when should retailers and brands eliminate poor performing items?
  4. Foodservice: As the center store continues to decline due to competition in eCommerce, how do retailers improve their food service and meal solution business’ that carriers much higher margins. Consumers are flocking towards fresh items and more than ever younger consumers are buying food at convenience stores. How do retailers and brands optimize promotional bundles to generate just one more incremental sale or trip?

*Source: A.T. Kearney Omnichannel Shopping Preferences Study

SwiftIQ Has Built A System of Intelligence for the Retail Ecosystem
to Help our Clients Make Sense of it All

We’ve designed a core set of workflows for data management, self-service analytics and artificial intelligence to help measure the impact of any activity, predict demand, and deliver one-to-one personalized experiences.

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We're a Team of Passionate Thinkers, Explorers, and Creators . . .

Jason-Lobel.jpg
Jason Lobel
CEO & Co-Founder
Alex Harvey
Alex Harvey
Chief Architect & Co-Founder
Massimo Ilario
Massimo Ilario
Principal Engineer & Co-Founder
Kevin Poulsen
Kevin Poulsen
Lead UI/UX Architect & Co-Founder
Fred Barber
Fred Barber
Measurement / Test & Control Services Consultant
Brian Barrett
Brian Barrett
SVP, Sales - Alcohol & Beverage
Tristan Bernardo
Tristan Bernardo
UI/UX Designer
Leul Bezane
Leul Bezane
Lead Product Manager
Ari Borchew
Ari Borchew
Senior Application Engineer
Brianne Caplan
Brianne Caplan
Business Intelligence Analyst
Lea El Hage
Lea El Hage
Product Marketing Manager
Henry Fyfe
Henry Fyfe
Data Engineer
Song Gao
Song Gao
Application Engineer
Sara Pirzadeh
Sara Pirzadeh
Senior Client Success Manager
Chris Williams
Chris Williams
Senior Vice President of Insights and Retail Strategy

Surrounding Ourselves with Some of The Smartest Minds of The Industry

Carl Stern
Carl Stern

Board Member

Ex CEO, Boston Consulting Group

Bill Bishop
Bill Bishop

Advisor

Founder of Willard Bishop, Brick Meets Click

Wayne Levy
Wayne Levy

Board Member

Founder of Market6 & EMS

Marshall Gibbs
Marshall Gibbs

Advisor

Ex CTO and CIO IRI

Tom McDonald
Tom McDonald

Advisor

Ex P&G/Walmart team leader, Chairman of the advisory board for the Category Management Association

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